A complimentary webinar entitled “Listen up. Word of Mouth Referral and Networking” will feature author, national keynote speaker and word of mouth expert Matt Ward. The virtual event is set for Thursday, January 21, noon to 1 p.m. via Zoom.

Author of \"MORE...Word of Mouth Referrals, Lifelong Customers & Raving Fans”, Matt Ward, founder of Breakthrough Champions, works with service professionals to build their client base through authentic relationships and creative use of word of mouth marketing.

The complimentary workshop will outline both the art and science of word of mouth marketing. How to find good connections, nurture those connections and develop win-win pipeline of new referrals. From thank you cards to networking events to social media, there are techniques that cut through the noise.

The event is sponsored by My Pinnacle Network which hosts monthly meetings for business-to-business professionals at five locations throughout Massachusetts —Braintree, Mansfield, Marshfield, Needham, and Westborough; South Shore Networking Professionals which connects business people monthly at locations throughout the South Shore; and Rockland Trust, offering a wide range of banking, investment, and insurance services to businesses and individuals through retail branches, commercial lending offices, investment management offices, and residential lending centers located in Eastern Massachusetts and Rhode Island, as well as through online, mobile and phone banking.